Cred Business Model & full Case study
Cred Business Model Cred Business Model is one of the most latest Indian unicorn and fascinating business case study in the Indian startup ecosystem. This is a fintech startup founded by Kunal shah. In just 2 years cred went from 0 to hit a $2.2 Billion valuation and became one of the youngest Indian startups to reach this milestone. Now, the Peculiarity of cred is that in 2020 alone it incurred a massive loss of 360 crores which is massively increased from 2019 by 492%. And for every rupee of revenue that it generated they spend 727 rupees which is a massive cash burn. That makes massive expenditure in creative marketing. Cred helps users to pay credit card bills & Wins Amazing rewards and check credit scores. The startup has raised a total $471.2M. Their latest funding was raised on 6 April 2021.