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Alanna

The Kraft Heinz Company / Trade Marketing Supervisor

Alanna

The Kraft Heinz Company / Trade Marketing Supervisor

A nomadic autodidact learner

I have been working in many diverse teams and various fields, mostly in marketing. I have learned sales and marketing (online and offline) throughout several practical experiences

Personal Achievements

repository.ub.ac.id
The Role Of Cause-Related Marketing On Multinational Corporate Reputation, Brand Image, And Purchase Intention In Indonesia And Thailand
Travel Diary: Reunion in Taiwan

strollingwithlanna.blogspot.com

The Kraft Heinz Company8 years

Trade Marketing SupervisorPresent

Aug 2016 - Present

Supporting business growth and achievement of sales operations within targeted profitability at designated category (full scope General Trade and Modern Trade). Executing, supervising and evaluating appropriate product promotion strategies

Proper Planned Call Tutorial for Kraft Heinz ABC Indonesia

Universitas Brawijaya

Business Administration

Feb 2016

Ride Inc Store4 months

Marketing Assistant

Oct 2015 - Jan 2016

Generated 118.75% revenue by executing business to customer Supported marketing operations both offline and online

Tencent4 months

Project Content Officer(Intern)

Aug 2014 - Nov 2014

Teledatabase Organized database for Tencent's new restaurant directory application Ensured the validity of the data by contacting all restaurants in Jakarta

AIESEC1 year

Vice President of Information Management and Digital Branding

Jul 2013 - Jun 2014

Created strategy to manage AIESEC brand in Universitas Brawijaya Attracted potential applicants (customer) by answering product and service questions virtually Raised more than 850 applicants from the expected target of 500 applicants in two weeks (172% success rate)