• Consult and coach clients to launch their podcasts • Co-host and co-producer of MeaVox podcast • Organise and trainer for Podcast 101 Workshops to equip students with all the basic skills to get started on their podcast journey • Developed the online training course: Podcasts: Building Your Brand, Growing Your Business https://wantthingsdone.com/listing/podcasts/
• Consultant and Project Manager for Freelance Exchange, a new video and audio podcast about freelancing and gig economy in Singapore & beyond and Asia’s first podcast about the freelancing and gig economy. Manage the programming and marketing for a series of events to educate freelancers and clients about the freelancing industry, such as TAP Series: Client Talks, COFEE TALK Series: Freelancer talks and Freelancing hackathon
Manage and oversee day-to-day promo operations for Starhub Hubsports Channel 201 and Channel 204.
Create on-air promotional content and daily promos for the Hubsports 360 show using expert knowledge of production and editing programs, including Adobe Premiere, Adobe After Effects and Final Cut Pro. Develop and deploy unique video marketing content for local and regional clients such as the Badminton World Federation (BWF), Bloomberg Square Mile Relay Run, and Starhub.
Create on-air marketing strategy and branded content for the Hubsports Channels and BWF on broadcast and digital platforms.
Consistently deliver high-quality and technically challenging work under strict time and budget constraints, regularly exceeding the expectations of corporate management.
Project Management such as supervising work of contributing production assistants and freelance designers, ensuring they are progressing on pace with designated timelines and performing up to company standards.
Managed the production of on-air marketing and promotional content for CNBC broadcasts in the Asia-Paciﬁc and European regions. Collaborated with multiple internal stakeholders, such as Channel Marketing, Distribution, Presentation and Post-Production, to plan and execute the Asia Business Leaders Award on-air campaign.
Developed, scheduled, wrote, produced, and supervised edits of numerous on-air promotions projects.
Oversaw the work of in-house designers, camera operators, and other relevant staff during promo productions.
Directed video projects from conception to final delivery while managing all aspects of production facilities, equipment expenditures, and vendor negotiations.
Developed on-air marketing plans and produced promotional content for across Sony Pictures Entertainment’s broadcast and digital platforms, and Video On Demand.
Created innovative content and managed the production workﬂow and promo inventory system for the Sony Entertainment Television and AXN Beyond channels. Completed quality control checks on promos prior to airing, ensuring correct broadcast information and no technical errors. Ensured all delivery deadlines were met by creating monthly allocations for the Sony Entertainment Television channel.
Closely collaborated with Promo Producers, Schedulers, Content Services, Programming, and Marketing to ensure smooth operations and prompt delivery of materials for on-air promotion and marketing.
Create targeted branded and content to audience based on analysis of ratings and other marketing data.
Managed production crews and talent, ensuring communication was streamlined and all tasks were executed cohesively.
Increased brand awareness and propelling Sony Entertainment Channel to No.1 entertainment channel on Singtel platform through expert direction and delivery of video marketing initiatives.
Managed budgets, schedules, talent, and logistics as Production Coordinator, overseeing the entire project life cycle. Conceptualised and pitched new original programming to directors, producers, and network executives.
Performed First Assistant Director duties for Kids Ed-Venture, a children’s infotainment series, and The Sketch Book, an English children’s drama series, including managing the cast and crew, as well as overseeing wardrobe, location, props, and expenses.
Served as Casting Director for various television series and pilots.
Liaised with government officials to ensure compliance with all zoning, filming, and building ordinances.
An empowering women’s lifestyle platform that includes Asia’s largest and only all-female comedy chat podcast. Maintain day-to-day site operations and contributors, content strategy and oversee all marketing, sponsorship, SEO, and social media functions.