Alex Haye

Volkswagen Group / Digital Product Manager Tokyo

Alex Haye

Volkswagen Group / Digital Product Manager

Digital Innovation

Experienced Manager in Sales, Marketing, Services and Digital Transformation. HEC Paris Executive MBA 2018 graduate. Interested in growing revenues from customer service through the following positions :

Volkswagen Group5 years

Digital Product Manager Present

- Present

Create and implement an innovative digital transformation plan to improve B2B customer service Responsible for Brand communication related to digital products ● Sales Excellence: Customized CRM leadership and AI support to grow ext

IVECO6 years

Business Unit Manager

-

Creation of new Business Model - from manufacturing to Product as a service ● Created and successfully implemented the Business Partner Solution “Product as a service” offer including

Marketing & Business Analytics Manager

 Designed new Product and Pricing Strategies. Increased Profitability by 20% on Sales + €2.5 Million additional Gross Profit from 2013 to 2016  Created Sales Campaigns to support Business Development. Increased Market Sh

Goodyear5 years

Sales Representative

-

 Managed 300+ B2B Customers' portfolio - FRAIKIN, CEMEX, VEOLIA  Created strategic partnerships with tire dealers to grow annual turnover from €3 to €10 Million from 2010 to 2012  Ensured technical after sales services

Industrial tires Marketing Associate

 Created the first product knowledge database including competitor’s benchmark  Participated in Pricing and Business strategy to build the Master plan from 2008 to 2020  Participated in Sales promotion : Sales campaign, events organization, product launch


Awards and Certifications

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