What we do

Formed in 2001, Professional Investment Advisory Services Pte Ltd (“PIAS”) is one of the largest, most respected and fastest growing network of advisers in Singapore with close to 1100 advisers in strength. We are licensed and regulated by the Monetary Authority of Singapore (MAS). Join us today if you have the determination to succeed and enjoy helping people achieve their financial goals. We provide intensive training initiatives to ensure that you have every opportunity to transform yourself into one of our many success stories.

Why we do

Recognised as the Top assets under advice (AUA) Firm by iFast consecutively from 2014 to 2019, we are backed by strong governance and financial stability in the industry with over $800 millions of Assets Under Advice. At the same time, being an affiliate of Aviva group of companies, PIAS is in a greater advantage to offer a diversified suite of financial services and solutions with a personalised approach to suit varies financial needs, requirements & expectations for both personal and corporate fulfillment. Customers will benefit from our wide range of trusted insurance & investment partners across different portfolios and agencies, to make a sound decision and judgement, which has a distinct advantage over tied-agency alone. Vision To be Singapore’s leading and respected financial services brand and be recognized as the ‘preferred and chosen’ partner – for our clients, advisers, product providers and the community. Mission To be the financial life partner of our clients, delivering quality financial advice and solutions that are tailored to the needs of our discerning clients. To provide the framework and support for our advisers to allow them to build rewarding and sustainable businesses. Values These are the values that guide us as we pursue our vision and perform our mission. These values are described by the acronym PIAS itself.

How we do

Our Financial Advisers are well-equipped, trained and positioned to provide recommended insurance solutions & investment opportunities to our customers need, and concurrently will have a broader exposure to a wide range of services all at one 'place'​. Professionalism Setting the professional standard for financial advice in Singapore. Integrity Doing the right things. Accountability Taking ownership. Synergy Capitalising on our individual abilities to achieve share organizational goals and visions.