Francois Le Bled
Marketing Communications / Global Marketing / Content Strategist Sales Channels Marketing Implementation / Multimedia Platforms
Ambition
In the future
Having recently relocated from Scandinavia to Singapore, i am looking for new professional opportunities here.
The Marketing Fabrik – Malmö (Sweden)4 years
Founder / Head Marketing Strategist
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Set up marketing strategies and offered competencies in rebranding, marketing process redesign, and marketing communications platforms.
New Heroes & Pioneers – Malmö (Sweden)6 years
Co-Founder / Marketing Director
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Manage operations of the Independent Publishing House and curator of cultural content, awareness, and trends.
Elsevier – Amsterdam (Netherlands)1 year
Marketing Team Leader – Search and Discovery Product
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Managed a team of 12 and promoted publishing products generating on average of €1.8B in corporate revenue.
James Hardie – Amsterdam (Netherlands)2 years
Europe Marketing Director
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Created a Channel Partner Program which focused on strategies, creation, launch, and animation for distributors /contractors.
Axis Communication AB– Lund (Sweden)3 years
Channel Marketing Manager & Partner Program Manager
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Co-created a global Channel Partnership Program from start-up to deployment/buy-in of 600 internal partners and 3000 external stakeholders.
Autodesk, Inc. - Paris (France)5 years
Internet Marketing Director
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Accountability for creating internet strategies to promote the Autodesk website, expand online sales, while increasing customer visitations and fostering loyalty in end users.
Skills
Publishing
1Recommended by Muhammad Razzaqul Haider
Facebook ads
1Recommended by Muhammad Razzaqul Haider
PR
1Recommended by Muhammad Razzaqul Haider
Planning
1Recommended by Muhammad Razzaqul Haider
Editorial skill
1Recommended by Muhammad Razzaqul Haider
