FUTURE-PROOF, HUMAN-CENTRIC MARKETING
AKIN designs marketing strategies for a restless digital generation. Positioned at the intersection of data, creative design and contemporary culture, our unique approach to marketing delivers real business impact. AKIN uncovers consumer and cultural truths to help brands articulate their purpose.
We design impact-driven marketing campaigns based on data and sound analysis. With a tech-first mindset, we build digital solutions that bring you closer to your audiences. Above all, our goal is to help brands nurture consumer relationships that will stand the test of time.
Our mission is to build a world of human brands. Being human is at the heart of everything we do.
AKÏN’s vision has always been to build a world of human brands. We think it’s high time businesses prioritise building meaningful relationships with their consumers.
Being human is at the very core of our work. Our team of marketers, creatives, researchers and techies work cross-functionally to solve business challenges in ways that reflect an understanding of the human experience.
As consultants, we’re not afraid to dig deep and ask “why”. Our incisive approach helps brands articulate their purpose and positions them for long-term success.
We complement this by being relentlessly data-informed. Data is a medium for us to learn about human behaviour. Beyond driving performance, our success lies in taking an ethnographic lens to data, using consumer and cultural insights to create effective brand stories.
Positioned at the intersection of data, creative design and contemporary culture, our unique approach to marketing delivers real business impact. Our philosophy of focusing on humans before business, and on relationships before profit, is the bedrock of our success.
Above all, we’re interested in helping brands nurture consumer relationships that stand the test of time.
Client success is our top priority. We believe that our clients’ problems are ours to own and solve, together. We co-create solutions with clients by taking a brief apart and building a new one, together. We’re deeply committed to building long-term relationships with our clients and partners. We don’t just pass the buck after the work is done — we impart critical skills and share our expertise with our clients, creating sustainable, future-proof solutions for their unique business challenges.
We understand that our success is built upon a talented team of believers. We commit to developing our talent and grooming them personally and professionally. From structured coaching programmes to well-stocked pantries, no effort is spared in keeping AKIN folk motivated and happy.
As a Senior Designer, you should be confident in making creative decisions independently on the projects and accounts under your charge. You will work closely with our copywriters to create cohesive creatives to communicate the strategy put forth by our strategists. You should also grasp the principles and constrains from marketing that allows you to better highlight and feature your creative production (e.g. localising for online platforms or being mobile optimised etc.).
Your previous role as a junior designer should give you sufficient understanding of the platforms used in our daily work, and the language to help you communicate well with our other disciplines. Broadly, you should be comfortable with the basic principles of the marketing mix (including but not limited to Facebook, LinkedIn, Twitter, Hubspot etc.) and therefore be confident in discussing the implications of how your creative design or idea will tie into or support the broader strategy.
You will need to begin broadening your knowledge in the workings of marketing to allow your design to make an impact. You will need to have a keen sense of understanding campaign work and the function of design within. This will better allow you to create content to translate into meaningful growth for our stakeholders.
You will be assigned to helping mentor fellow team members and managing internal goals to
help drive the business forward.
- Your key focus as a junior designer would be to amass the abilities and skill-sets required to execute projects efficiently and to a high standard.
- You are proactive in understanding the various types of design work, software and their application to our work.
- You will be an effective team member and work cohesively with others. When you progress to a senior designer, you will begin to pursue broader knowledge in marketing and business outside of your daily work, to help you develop content and creative ideas to complement the project or account strategy.
It is important from the start to develop softer skill-sets (AKÏN Values manifestation) to enable your personal growth and professionalism.
Do you have what it takes? Click on "I'm Interested" to apply now!