Get to know the Role:
Responsible for managing, executing and continuously improving GR’s flagship Dax Loyalty Programme - GrabRentals Beyond (GRB) through, but not limited to the following:
- Assess driver needs, identify requirements and develop cohesive projects that improve operations through more efficient procedures and systems for the business & drivers
- Meet and exceed the team's business targets
- Collaborate with various teams within Grab to build knowledge base/system and work towards minimising the need for manual processes
- Work closely with other business units in Grab to build segmentation platform & KYC framework to better facilitate communication with dax, including but not limited to building online and offline channels
- Work with key business stakeholders to build a continuous improvement environment to support ongoing retention programmes
- Work with internal/external partners to source for alternate earning opportunities for dax and GR
- Design, create and execute engagement & retention initiatives (both offline and online) to increase revenue
- Manage relations with vendors/partners
The day-to-day activities:
- Work with the team to formulate, design initiatives to engage drivers & retain them on the platform
- Responsible for the communications between the organization and its drivers
- Execute GRB redemption and retention campaigns accurately and efficiently.
- Analyse driver needs, build insights and strategize on initiatives that will enhance loyalty & retention
- Ensure all communications to drivers are relevant, contextualised and delivered on time
- Lead in the development and execution of community activities
- Manage & improve driver-partner loyalty program
- Actively monitor project risks to foresee/identify potential problems and proactively identify solutions to address in advance
- Address driver inquiries and concerns
- Create a healthy community of drivers
- Drive mutual support & knowledge sharing
- Feedback loop for Grab business process improvements
The must haves:
- Bachelor Degree in Business Management, or equivalent
- Minimum 3 years experience in commercial/operations/process improvement
- Strong sense of business acumen
- Fluent in English, written and spoken. Ability to convey concepts and ideas accurately and convincingly is a must
- Self motivated individual who is capable of getting things done within an allocated time frame
- Experienced in the usage of data from multiple (both existing and newly identified) sources and derive meaningful insights for the team
- Able to initiate and maintain strong relationships with drivers
- Excellent understanding and application of continuous improvement concepts
- Strong project and product management skills, including a thorough understanding of how to interpret business needs and translate them into operational requirements
- Proficiency in MS Office & enterprise resource management systems
- High competency in project management tools (Lean Six Sigma, etc)
If you are keen to explore this opportunity, click "I'm Interested"!