Imagine driving a Bat Mobile in Mario Kart, or dressing your Sims in your favorite brand? Epik is a digital merchandise licensing platform. The technology enables game publishers to connect with brands and intellectual property (IP) owners to create name brand, premium in-game items sold as licensed digital collectible and digital merchandise. The Epik platform facilitates short term, Direct-to-Retail, cross collaborations – much like UNIQLO and Alexander Wang, Nike and Off-White, but in digital, which immediately adds value to all parties transactions in the virtual goods industry.