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Ready to take charge as our Senior Executive, Merchant Marketing!

Senior Executive, Merchant Marketing
Full-time

on 2018-10-25

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7 requested to visit

Ready to take charge as our Senior Executive, Merchant Marketing!

Full-time
Full-time

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benjamin

Currently the Head of Strategic Growth. Joined Mileslife as Marketing and Partnership Manager and integral member of the Singapore launch team. Led Mileslife marketing and partnership team in Singapore and the launch in Hong Kong. Former Singapore Country Manager for KKday. Spearheaded KKday’s business growth and expansion plans in Singapore. An avid traveller himself, he brings to the table his deep understanding of cross-cultural trends and insights of this digital generation. Despite the hectic entrepreneur work life, he maintained an active lifestyle through weekly basketball sessions. He don't mind a drink every now and then.

Mileslife's members

Currently the Head of Strategic Growth. Joined Mileslife as Marketing and Partnership Manager and integral member of the Singapore launch team. Led Mileslife marketing and partnership team in Singapore and the launch in Hong Kong. Former Singapore Country Manager for KKday. Spearheaded KKday’s bu...

What we do

Mileslife is the only lifestyle+travel mobile app which allows members to earn their preferred frequent flyer miles from everyday spending such as dining and lifestyle activities at over 2000 merchants on top of their credit card miles. Some of our existing merchants includes Peach Garden, Shangri-La, Capella, Crystal Jade and many more. Your accrued miles are credited directly into your selected airline’s frequent flyer account. Mileslife currently partners with over 13 airline loyalty programs as Singapore Airlines KrisFlyer, British Airways Executive Club and United Airlines MileagePlus etc. The Mileslife App currently has presence in Singapore, Shanghai, Beijing and 5 other cities in China. The app has recently expanded to Singapore and has since gained wide recognition among elite frequent flyers. Download the Mileslife App at http://www.mileslife.com 

Why we do

Not only making loyalty programs much more accessible to consumers, Mileslife has built a marketing platform for retailers and brands to engage with their customers on a more personal and frequent level. By understand their spending habits, the platform offers the ability to target tailor-made offers, and delivering more relevant content to its rapidly increasing quality users.

How we do

Many major loyalty schemes have already partnered with Mileslife including British Airways Executive Club, China Southern Sky Pearl Club, Eastern Miles, Fortune Wings Club, Iberia Plus, Infinity MileageLands, Miles & More, PhoenixMiles, Sichuan Airlines Golden Panda, Singapore Airlines KrisFlyer, United MileagePlus, with much more to be announced.

As a new team member

Based in Singapore, reporting to the Head of Strategic Growth, the Senior Executive, Merchant Marketing will play a critical role in planning, coordination and implementation of multi-channel marketing initiatives primarily focused on user acquisition, user activation and user engagement through marketing collaboration with Mileslife’s merchant partners in the various categories. We are looking for talented and dynamic candidates that can be an asset to Mileslife Singapore marketing team. This is a challenging opportunity and a great chance to do some groundbreaking work. You will be expected to: • Plan, build and oversee merchant marketing campaigns and joint initiatives (both online and offline) to acquire, activate and engage new and existing users for Mileslife, using metrics-driven measurements to deliver the best results, optimized for ROI. • Track, monitor and report on the performance of the campaigns and optimize the initiatives. Manage campaign budgets. • Obsessively data- and scale-driven, using data insights to drive astute marketing decisions to achieve marketing targets and objectives. • Keeping track of merchant marketing commitments and ensure they are delivered timely. • Collaborate closely with internal stakeholders including content and account management teams, aligned with business’ short and long-term objectives. • Support any other marketing initiatives (we’re a startup!) You must have: • Passion and enjoy being part of a fast-paced startup • You collect airline miles instead of stamps and has at least 2 miles credit card in your wallet • Bachelor degree in Marketing/Business is preferred or relevant experiences in lieu • At least 2-3 years of relevant marketing and/or tech startup experience • Proven success in partner marketing to drive user acquisition, engagement and activation though multi-channel marketing in a tech, loyalty platform, payment and/or relevant startup environment • Strong analytical and quantitative skills including the ability to utilize user research and analytics to back up marketing decisions and efficacy of marketing initiatives • Proficiency in Excel and PowerPoint • Excellent communication (both verbal and written) and collaboration skills • Flexible and has high degree of organization and ability to prioritize in a challenging and changing business environment • Attention to detail and willingness to roll up your sleeves Think you’re up for it? Click on "Want to Visit" today!

What we do

Mileslife is the only lifestyle+travel mobile app which allows members to earn their preferred frequent flyer miles from everyday spending such as dining and lifestyle activities at over 2000 merchants on top of their credit card miles. Some of our existing merchants includes Peach Garden, Shangri-La, Capella, Crystal Jade and many more. Your accrued miles are credited directly into your selected airline’s frequent flyer account. Mileslife currently partners with over 13 airline loyalty programs as Singapore Airlines KrisFlyer, British Airways Executive Club and United Airlines MileagePlus etc. The Mileslife App currently has presence in Singapore, Shanghai, Beijing and 5 other cities in China. The app has recently expanded to Singapore and has since gained wide recognition among elite frequent flyers. Download the Mileslife App at http://www.mileslife.com 

Why we do

Not only making loyalty programs much more accessible to consumers, Mileslife has built a marketing platform for retailers and brands to engage with their customers on a more personal and frequent level. By understand their spending habits, the platform offers the ability to target tailor-made offers, and delivering more relevant content to its rapidly increasing quality users.

How we do

Many major loyalty schemes have already partnered with Mileslife including British Airways Executive Club, China Southern Sky Pearl Club, Eastern Miles, Fortune Wings Club, Iberia Plus, Infinity MileageLands, Miles & More, PhoenixMiles, Sichuan Airlines Golden Panda, Singapore Airlines KrisFlyer, United MileagePlus, with much more to be announced.

As a new team member

Based in Singapore, reporting to the Head of Strategic Growth, the Senior Executive, Merchant Marketing will play a critical role in planning, coordination and implementation of multi-channel marketing initiatives primarily focused on user acquisition, user activation and user engagement through marketing collaboration with Mileslife’s merchant partners in the various categories. We are looking for talented and dynamic candidates that can be an asset to Mileslife Singapore marketing team. This is a challenging opportunity and a great chance to do some groundbreaking work. You will be expected to: • Plan, build and oversee merchant marketing campaigns and joint initiatives (both online and offline) to acquire, activate and engage new and existing users for Mileslife, using metrics-driven measurements to deliver the best results, optimized for ROI. • Track, monitor and report on the performance of the campaigns and optimize the initiatives. Manage campaign budgets. • Obsessively data- and scale-driven, using data insights to drive astute marketing decisions to achieve marketing targets and objectives. • Keeping track of merchant marketing commitments and ensure they are delivered timely. • Collaborate closely with internal stakeholders including content and account management teams, aligned with business’ short and long-term objectives. • Support any other marketing initiatives (we’re a startup!) You must have: • Passion and enjoy being part of a fast-paced startup • You collect airline miles instead of stamps and has at least 2 miles credit card in your wallet • Bachelor degree in Marketing/Business is preferred or relevant experiences in lieu • At least 2-3 years of relevant marketing and/or tech startup experience • Proven success in partner marketing to drive user acquisition, engagement and activation though multi-channel marketing in a tech, loyalty platform, payment and/or relevant startup environment • Strong analytical and quantitative skills including the ability to utilize user research and analytics to back up marketing decisions and efficacy of marketing initiatives • Proficiency in Excel and PowerPoint • Excellent communication (both verbal and written) and collaboration skills • Flexible and has high degree of organization and ability to prioritize in a challenging and changing business environment • Attention to detail and willingness to roll up your sleeves Think you’re up for it? Click on "Want to Visit" today!
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    Company info

    60 members

    29a cuppage road #02-00 cuppage terrace