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Master Viral Logic: Field Producer WANTED to Disrupt the PSLE Narrative

Content Creator & Producer (Part-Time/Internship)
Internship

on 2026-01-22

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Master Viral Logic: Field Producer WANTED to Disrupt the PSLE Narrative

Internship
Internship

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YC Tan

Formative Minds's members

YC Tan

What we do

ABOUT US Formative Minds is a MOE-Aligned Primary Math tuition programme. Our curriculum is integrated with data analytics which together with a well-designed curriculum is scientifically proven to improve results. You will be joining a young and vibrant ed-tech start-up that has tremendous growth potential for your career.

Why we do

We aim to disrupt the education industry through a combination of data analytics and MOE-aligned curriculum. There will also be an opportunity to join us as a Full-Time Social Media Manager where you will be groomed to manage and grow our media arm.

How we do

The Formative Minds DNA: Grit, Logic, and "The Long Game" At Formative Minds, we don’t just teach math; we are building an elite incubator for resilience. Our culture is defined by three core pillars that move us away from the traditional "tuition center" vibe and into the world of high-stakes ed-tech. 1. Results are Data-Driven, Growth is Character-Driven We believe that a grade is just a number, but the discipline required to get there is permanent. Our team thrives on a "Growth Mindset" where we use data to pivot quickly. We don't hide from failure—we audit it, learn from the logic gap, and bounce back. If you are someone who loves finding the "Why" behind a problem, you’ll fit right in. 2. Vibrant, Competitive, and Young As an ed-tech startup, we move fast. There is a healthy competitive spirit here—not against each other, but against the "status quo" of the education industry. We are young, vibrant, and constantly experimenting. Whether it's a new TikTok hook or a data-driven curriculum tweak, we value ideas over hierarchy. 3. The Standard We operate with a level of precision and high-standards rarely seen in education. We work hard, we play the "long game," and we expect every team member to take extreme ownership of their "seat on the bus." We believe that the process of learning is where the real win happens.

As a new team member

THE ROLE: YOUR RESPONSIBILITIES You will be the Right-Hand Producer to our Founder. This is a creative, "on-the-ground" role with two main pillars: • Street Challenges (The Reach): Head to schools and hubs to lead our "10Bucks Math Challenge." You’ll be the face of the street interviews, hunting for viral moments and sharp minds. • Founder Authority (The Trust): Direct and film our Founder for his "Banker-Dad" logic series. You’ll batch-edit these into high-authority TikToks and Reels. WHO YOU ARE • A "High Social Battery" Person: You aren't afraid to approach strangers and you thrive in high-energy environments. • CapCut Wizard: You can turn raw "street" footage into a thumb-stopping viral hook in minutes. • Equipped: You know how to use an iPhone 13 Pro or newer • Ambitious: You want more than a paycheck; you want mentorship and a seat at the table of a growing ed-tech startup. THE PERKS • Mentorship: Direct 1-on-1 access to a Founder with a background in Investment Banking and Private Equity. • High ROI on Time: Earn significantly above the market average for student internship work. • Portfolio Gold: Build a massive track record of viral content that you can show any future employer. • Potential Full-Time Role: Opportunity to anchor and grow our Media Branch.

What we do

ABOUT US Formative Minds is a MOE-Aligned Primary Math tuition programme. Our curriculum is integrated with data analytics which together with a well-designed curriculum is scientifically proven to improve results. You will be joining a young and vibrant ed-tech start-up that has tremendous growth potential for your career.

Why we do

We aim to disrupt the education industry through a combination of data analytics and MOE-aligned curriculum. There will also be an opportunity to join us as a Full-Time Social Media Manager where you will be groomed to manage and grow our media arm.

How we do

The Formative Minds DNA: Grit, Logic, and "The Long Game" At Formative Minds, we don’t just teach math; we are building an elite incubator for resilience. Our culture is defined by three core pillars that move us away from the traditional "tuition center" vibe and into the world of high-stakes ed-tech. 1. Results are Data-Driven, Growth is Character-Driven We believe that a grade is just a number, but the discipline required to get there is permanent. Our team thrives on a "Growth Mindset" where we use data to pivot quickly. We don't hide from failure—we audit it, learn from the logic gap, and bounce back. If you are someone who loves finding the "Why" behind a problem, you’ll fit right in. 2. Vibrant, Competitive, and Young As an ed-tech startup, we move fast. There is a healthy competitive spirit here—not against each other, but against the "status quo" of the education industry. We are young, vibrant, and constantly experimenting. Whether it's a new TikTok hook or a data-driven curriculum tweak, we value ideas over hierarchy. 3. The Standard We operate with a level of precision and high-standards rarely seen in education. We work hard, we play the "long game," and we expect every team member to take extreme ownership of their "seat on the bus." We believe that the process of learning is where the real win happens.

As a new team member

THE ROLE: YOUR RESPONSIBILITIES You will be the Right-Hand Producer to our Founder. This is a creative, "on-the-ground" role with two main pillars: • Street Challenges (The Reach): Head to schools and hubs to lead our "10Bucks Math Challenge." You’ll be the face of the street interviews, hunting for viral moments and sharp minds. • Founder Authority (The Trust): Direct and film our Founder for his "Banker-Dad" logic series. You’ll batch-edit these into high-authority TikToks and Reels. WHO YOU ARE • A "High Social Battery" Person: You aren't afraid to approach strangers and you thrive in high-energy environments. • CapCut Wizard: You can turn raw "street" footage into a thumb-stopping viral hook in minutes. • Equipped: You know how to use an iPhone 13 Pro or newer • Ambitious: You want more than a paycheck; you want mentorship and a seat at the table of a growing ed-tech startup. THE PERKS • Mentorship: Direct 1-on-1 access to a Founder with a background in Investment Banking and Private Equity. • High ROI on Time: Earn significantly above the market average for student internship work. • Portfolio Gold: Build a massive track record of viral content that you can show any future employer. • Potential Full-Time Role: Opportunity to anchor and grow our Media Branch.
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