Position title: Content Creator
Reports to: Digital, Senior Specialist
Project Duration: Now to mid May 2024 (5-7 months)
*Please share your salary expectation for this project*
Mission of the department
To engage audiences across the globe to accelerate conservation impact and to build the WWF and Earth Hour brand.
To ensure a coherent ‘One Brand, One Voice’ by integrating and supporting the communications functions across the network
To facilitate and coordinate the development and alignment to a global brand and communications strategy
To provide a Centre of Excellence to the Network and convene the Communications Community in terms of communications practice, coordination across Practices, techniques, platforms and digital media
To provide common technology platforms Network-wide to enable communication with the audience.
Devise, develop and deliver compelling, engaging and inspiring digital content (including - but not limited to - videos, images, GIFs etc.) in collaboration with internal and external production teams for use on WWF and Earth Hour channels
Participate in content and activation ideation for Earth Hour and WWF social and web channels as well as adapting for open-source usage
Help produce short-form and long-form written content for different digital platforms (social, web, and email) and audiences
Monitor, evaluate and assess content performance; ensuring we learn from and iterate based on the results.
Major duties and responsibilities:
Assist the WWF International team with video and graphical content production requests and help our diverse on-the-ground WWF and Earth Hour teams to create better, more dynamic and engaging videos
Assist the Digital team with creating social-media friendly and engaging rich media content for organic and paid posts on WWF and Earth Hour global social media platforms
Create open source content that can be used by other organisations.
Liaise with the WWF and Earth Hour network and other organisations around the world to gather inspirational stories of people making a difference on the ground and produce compelling rich media social and web content
Contribute to planning and live around-the-clock video editing on Earth Hour night as footage is received, to create powerful highlight videos that exemplify the impact of Earth Hour (See Earth Hour 2023 On-the-night Highlights videos)
Produce, evolve and optimise content templates for use within the team and by local WWF and Earth Hour Offices.
Create briefs and assist local teams to produce ‘crowdsourced’ videos
Liaise with external parties, from video production to translation agencies
Contribute to editing of the annual Earth Hour official video, including adaptation and localisation
Film key influencers / spokespeople when requested
Provide video editing support for the larger team and the global WWF and Earth Hour network
Stay up to date with the latest digital and social trends and activations, finding ways to incorporate elements within our WWF and Earth Hour content
Perform other duties as required
Required skills and competencies:
3-5 years professional experience in a content production environment
Professional experience using video editing software such as Adobe Premiere Pro or Final Cut Pro and graphic design software such as Adobe Photoshop and Illustrator
Have the capability to independently plan, storyboard and film various types of footage for video projects
Good editorial judgement and knowledge of online and off-line international media markets.
Great attention to detail and consistency
Able to find and tell compelling stories
Picks up new things quickly, and proactive about finding innovative solutions to problems
Excellent written and verbal English skills are a must
Interested in learning to work with a team in a fast-paced, global and multicultural environment
Willing to learn about the global Earth Hour campaign and conservation goals of WWF
Interest in environmental and sustainability issues
Proven success in a multi-cultural international setting
Fluency in English required. Fluency in other languages that are widely used at an international level is a distinct advantage
Embraces the WWF mission and values of the organization: Courage, Integrity, Respect & Collaboration.
Adheres to WWF’s brand characteristics, which are: Knowledgeable, Optimistic, Determined and Engaging.
Click 'I'm interested' to apply!